Case Study
Facts to Support Your Essay
DJ Mag
- Pioneered the idea of covermounted music – still delivered every month
- 19479 average monthly circulation
- Average age of 26.4 – 94% male – 74% employed (disposable income)
- Translated into 10 languages
- DJmag.com is updated hourly for the latest information – 512,503 unique monthly users
- DJ Weekly is a video led completely interactive emagazine for the Ipad generation 500,000 weekly subscribers.
- 1,905,644 facebook likes – highest engagement stats in the industry
- DJ Mag TV – 88,212 youtube subscribers
Kerrang
- 37,603 average weekly circulation
- Average age of reader – 27
- Cross-media convergence – Magazine, online, TV, Radio, Kerrang Podcasts
- Kerrang.com – 240,000 unique users
- 431,000 twitter followers
- 729,000 facebook likes
Vice
- Launched in 1994 as a monthly magazine in Montreal
- Offices in 31 cities around the world
- Average age – 27.6
- 63% male readership
- 62% spend 3 hours online per day
- Print Magazine is FREE and has 1,239,000 global circulation in 25 different countries
- 15 million unique visitors to Vice.com every month
- Create 180 minutes of new video content every day
